Over the years, retailers have asked for more flexibility at the register — the ability to take an order in-store and deliver it in a way that works for the customer. Whether that’s shipping to a home address, scheduling a pickup at another location, or fulfilling from a different store altogether, the need was clear: retailers wanted to say yes to more customers without jumping through hoops.
FieldStack’s answer is FlexOrder™, a new feature that brings flexible order fulfillment and tokenized payments into the platform — and into the point-of-sale experience.
The idea behind FlexOrder™ wasn’t new. In fact, it's something that a few of our clients had requested.
“We had actually had requests of, ‘I don't live in the area — can I buy this at the counter and you ship it to my house?’” said Chad Verrill, VP of Product. “There were workarounds, but not a system that really handled that.”
And it wasn’t just about shipping. Retailers were looking for ways to:
The challenge wasn’t the idea — it was the infrastructure. As Chad explained, the timing aligned when FieldStack had the underlying systems in place to support it all.
“We had to wait until we had the web store capabilities, the online functions, the semi-integrated payments, tokenization — all those pieces had to be in place to make it work at the register.”
Now that those foundations exist in a completely unified system, the team had a clear opportunity: unify the customer experience across channels — not just online, not just in-store, but both.
FlexOrder™ is part of a larger shift toward true unified commerce — where customer accounts, orders, and fulfillment options are connected across all touchpoints. Instead of siloed systems, FieldStack brings those functions together inside one platform.
“The idea was, now is the time we can introduce this unified commerce system into the store that exists online in the same way,” Chad said. “It ties it all back in a full circle.”
FlexOrder™ allows those capabilities — previously limited to eCommerce workflows — to exist at the register, right where the customer is standing.
One key benefit of FlexOrder™ is that it brings ad-hoc workflows into the system. In the past, store teams might find their own ways to get something done, like calling another location, filling out a form, or charging a credit card over the phone.
“Many of us who have been in retail environments, we do things outside of the normal workflow to try to make the customer happy,” Chad noted. “FlexOrder™ gives some of those functions back to the clerk, so they don’t have to do that stuff manually.”
That includes eliminating the need for separate systems or undocumented processes, while also giving staff better tools to help customers in the moment — not later.
As of the product team’s last discussion, FlexOrder™ is actively in development. It supports a variety of fulfillment scenarios, including:
Chad emphasized that this current version is not a workaround — it’s a fully integrated part of the FieldStack platform. And it’s just the beginning.
“We’ve got a lot of open requests we weren’t able to fulfill before,” he said. “This is the system we’ll use as the base to add those extra features.”
Some of those future features could even include autoships. (You’ll want to stay tuned for updates!)
Above: From register to doorstep — FlexOrder™ makes it seamless.
At the time of the Product Team conversation, FlexOrder™ was in the final stages of development. Live testing is anticipated throughout Q3 of 2025. Our Client Success Team works closely with our clients and is keeping them posted on when FlexOrder™ will be available for their stores.
FlexOrder™ isn’t just a feature — it’s a foundation.
It was created to unify the online and in-store experience, give store staff smarter tools, and allow the Product Team to build on top of it in the months ahead. The groundwork is now in place to bring even more exciting new features to life.
And it all started with a simple goal: make it easier for retailers to say yes.
“These are really useful things,” Chad said. “And they keep the sale from walking out the door.”
Want to learn more about FlexOrder™ and its potential impact on your stores? Book your discovery call today!